在愈来愈重视幼儿教育的今天，要成功创设一个优秀的品牌幼儿园，找到适合园所发展的logo设计是大有裨益的。下面我们一起探讨一下幼儿园logo设计构思手法有哪些。
With the increasing emphasis on preschool, it is helpful to find a logo design that is suitable for the development of a good brand kindergarten. Below we discuss the kindergarten LOGO design ideas which have.
1、表相手法 | Phase manipulatio
采用与logo对象直接关联而具典型特征的形象，直述logo。这种手法直接、明确、一目了然，易于迅速理解和记忆。如表现出版业艺术的形象、表现铁路运输业以火车头的形象、表现银行业以钱币的形象为logo图形等等。
Use and logo object directly associated with the typical characteristics of the image, direct description of the logo. This technique is direct, clear, at a glance, easy to quickly understand and remember. Such as the performance of the publishing industry art image, the performance of the railway transport industry to the locomotive image, the performance of the banking industry to the coin image for the logo graphics.
2、象征手法 | Symbolism
采用与logo内容有某种意义上的联系的事物图形、文字、符号、色彩等，以比喻、形容等方式象征logo对象的抽象内涵。如用挺拔的幼苗象征少年儿童的茁壮成长等。
The abstract connotation of the logo object is symbolized by means of figures, characters, symbols, colors and so on, which are connected with the content of the logo in a sense. Such as with tall and straight seedlings symbolize the healthy growth of children and so on.
象征性logo往往采用已为社会约定俗成认同的关联物象作为有效代表物。如用鸽子象征和平，用雄狮、雄鹰象征英勇，用日、月象征永恒，用松鹤象征长寿，用白色象征纯洁，用绿色象征生命等等。
The symbolic logo often uses the association object image which has become the social convention to approve as the effective representative object. Such as the dove symbol of peace, with the Lion, Eagle symbol of valor, with the sun, the moon symbol of eternity, with crane symbol of longevity, with the white symbol of purity, with the green symbol of life and so on.
3、寓意手法 | Allegorical technique
采用与logo含义相近似或具有寓意性的形象，以影射、暗示、示意的方式表现logo的内容和特点。如用伞的形象暗示防潮湿，用玻璃杯的形象暗示易破碎，用箭头形象示意方向等。
he content and features of the logo are represented in the way of Innuendo, suggestion and indication by the image which is similar to the meaning of the logo or has allegorical meaning. For example, the image of the umbrella implies moisture-proof, the image of the glass indicates fragile, the image of the Arrow indicates direction, etc.
4、模拟和法 | Simulation sum method
用特性相近事物形象模仿或比拟所logo对象特征或含义的手法。这种手段蕴涵深邃，适应社会心理，为人们喜闻乐见。
The use of similar features to imitate or match the logo object features or meaning of the means. This means contains profound, adapt to social psychology, for people like to see.
5、视感手法 | Visual manipulation
采用并无特殊含义的简洁而形态独特的抽象图形、文字或符号，给人一种强烈的现代感、视觉冲击感或舒适感，引起人们注意并难以忘怀。这种手法不靠图形含义而主要靠图形、文字或符号的视感力量来表现logo。如李宁牌运动服将拼音字母L横向夸大为logo等。为使人辨明所logo的事物，这种logo往往配有少量小字，一旦人们认同这个logo，去掉小字也能辨别它。
The use of simple and unique form without special meaning of abstract graphics, text or symbols, giving a strong sense of modernity, visual impact or comfort, attracting people's attention and memorable. This approach does not rely on graphic meaning but mainly rely on the visual power of graphics, text or symbols to represent the logo. Such as Li Ning brand sportswear will pinyin letter l horizontal exaggeration for Logo and so on. The logo is often accompanied by a small amount of small print to help identify the object, and once people agree with the logo, they can identify it without the small print.
麦吉乇设计观点：
Maijituo design point of view:
重视幼儿园平面设计，设计出科学的有利的视觉识别，是传播幼儿园教育理念、建立幼儿园知名度、塑造幼儿园形象的快速便捷之途。
Maijituo design point of view: pay attention to the kindergarten graphic design, design a scientific and favorable visual identity, is to spread the kindergarten education concept, establish the kindergarten popularity, shape the kindergarten image of the fast and convenient way.
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